Setanta Ireland was rebranded as Eir Sport 1 on 5 July 2016.
Long idents
Idents with a duration of 10 seconds are used at the beginning and end of commercial breaks between the end of one and start of another event.
![](/eirsport12016/pink10-a.jpg)
![](/eirsport12016/pink10-b.jpg)
![](/eirsport12016/pink10-c.jpg)
![](/eirsport12016/pink10-d.jpg)
![](/eirsport12016/blue10-a.jpg)
![](/eirsport12016/blue10-b.jpg)
![](/eirsport12016/blue10-c.jpg)
![](/eirsport12016/blue10-d.jpg)
Short idents
Shorter idents with a 7 seconds duration are used during commercial breaks during coverage.
![](/eirsport12016/pink7-a.jpg)
![](/eirsport12016/pink7-b.jpg)
![](/eirsport12016/pink7-c.jpg)
![](/eirsport12016/pink7-d.jpg)
![](/eirsport12016/blue7-a.jpg)
![](/eirsport12016/blue7-b.jpg)
![](/eirsport12016/blue7-c.jpg)
![](/eirsport12016/blue7-d.jpg)
![](/eirsport12016/purple-a.jpg)
![](/eirsport12016/purple-b.jpg)
![](/eirsport12016/purple-c.jpg)
![](/eirsport12016/purple-d.jpg)
![](/eirsport12016/red7-a.jpg)
![](/eirsport12016/red7-b.jpg)
![](/eirsport12016/red7-c.jpg)
![](/eirsport12016/red7-d.jpg)