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Sky1: Late 2008 Idents & Presentation

On the 31 August 2008 Sky One unveiled its much anticipated re-brand. Sky One was renamed to Sky1. The new look included new logos for Sky1, Sky2 and Sky3. The Sky1 idents featured a solid blue numeral, with Sky2 and Sky3 having green liquid pink gas particles respectfully. The new look was directed by Jon Yeo with animation and post production by the Moving Picture Company.

Sky1 Boxes Ident 2008 © British Sky Broadcasting

Sky1 Whack a Mole Ident 2008 © British Sky Broadcasting

Sky1 Twister Ident 2008 © British Sky Broadcasting

Sky1 Bones Ident 2008 © British Sky Broadcasting

Sky1 Lost Ident 2008 © British Sky Broadcasting

Sky1 Fringe Ident 2009 © British Sky Broadcasting

Sky1 Angela and Friends 2010 Ident © British Sky Broadcasting

Sky1 Got to Dance Ident 2010 © British Sky Broadcasting

Sky1 The Simpsons 2010 Ident © British Sky Broadcasting
A special ident for The Simpsons 20th Anniversary.

Sky1 Pineapple Dance Studios Ident 2010 © British Sky Broadcasting

Sky1 24 Ident 2010 © British Sky Broadcasting

Sky1 Sting © British Sky Broadcasting

Sky1 HD Sting © British Sky Broadcasting

Comedy Thursday Sting A © British Sky Broadcasting

Sky1 Comedy Thursday Sting B © British Sky Broadcasting

Sky1 Trailer Graphics © British Sky Broadcasting

Sky1 HD Trailer Graphics © British Sky Broadcasting

Sky1 Raising Hope Trailer Graphics © British Sky Broadcasting

Sky1 Better in HD © British Sky Broadcasting
These ‘Better in HD’ clips would follow channel idents to remind viewers to switch to HD.

ECP © British Sky Broadcasting

Sky1 Crime and Investigation Network ECP © British Sky Broadcasting
From time to time Sky1 ECP’s would promote other channels from the Sky TV platform such as CI, History and Comedy Central.

Sky1 ECP for Sky Atlantic © British Sky Broadcasting
Note the stretched logo.

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