CBS Action launched new on air presentation on 10 April 2013. A refreshed logo design was also introduced. The new look was created by Studio Hansa. In each ident the CBS ‘Eye’ acts as portal to the channels content. The CBS Drama ident is inspired by the complex webs weaved into the dramatic situations and storylines seen on the channel. One 50 Second ident was created for the channel but is rarely seen in its entirety, instead shorter individual snippets are used as idents.
Ident 19 Seconds V1 © CBS Studios International
20sec
Ident 19 Seconds V2 © CBS Studios International
20sec
Ident 14 Seconds V1 © CBS Studios International
15sec
Ident 14 Seconds V2 © CBS Studios International
15sec
Ident 14 Seconds V3 © CBS Studios International
15sec
Ident 14 Seconds V4 © CBS Studios International
15sec
Sting © CBS Studios International
2sec
Flashing Images Warning slide © CBS Studios International