Following the purchase of UTV Ireland by Virgin Media Ireland, the channel became a member of the TV3 network. On Monday 8th of January 2017 UTV Ireland was rebranded as Be3. The channel was refocused as a channel aimed at a female audience. Two liveaction idents were introduced. In February 2017 two futher idents were introduced. The channels branding was created by Dublin based Image Now.
Idents






Baking ident © TV3 Group
20sec






Watching TV ident © TV3 Group
20sec












Family ident © TV3 Group
20sec
Coming Up Menu






Coming Up Next menu During certain prime time junctions Coming Up menus are aired instead of regular idents © TV3 Group
20sec
Sting




Trailer Graphics






Trailer Endboards © TV3 Group






Trailer Endboards © TV3 Group
- Virgin Media Three: 2024 Idents & Presentation
- Virgin Media Three: 2018 Idents & Presentation
- Be3: 2017 Idents & Presentation
- Be3: News 2017 Graphics & Presentation
- UTV Ireland: September 2015 Idents
- UTV Ireland: September 2015 Miscellaneous Presentation
- UTV Ireland: 2015 Idents
- UTV Ireland: 2015 Miscellaneous Presentation
- UTV Ireland: News 2015 Graphics & Presentation
- UTV Ireland: Pre launch Presentation
- Be3: Christmas 2017 Idents & Presentation
- UTV Ireland: Christmas 2015 & 2016 Idents & Presentation