Sky1: Late 2008 Idents & Presentation

On the 31 August 2008 Sky One unveiled its much anticipated re-brand. Sky One was renamed to Sky1. The new look included new logos for Sky1, Sky2 and Sky3. The Sky1 idents featured a solid blue numeral, with Sky2 and Sky3 having green liquid pink gas particles respectfully. The new look was directed by Jon Yeo with animation and post production by the Moving Picture Company.

Sky1 Boxes Ident 2008 © Sky Group 30sec

Sky1 Whack a Mole Ident 2008 © Sky Group 30sec

Sky1 Twister Ident 2008 © Sky Group 30sec

Sky1 Bones Ident 2008 © Sky Group 25sec

Sky1 Lost Ident 2008 © Sky Group 29sec

Sky1 Fringe Ident 2009 © Sky Group 31sec

Sky1 Angela and Friends 2010 Ident © Sky Group 30sec

Sky1 Got to Dance Ident 2010 © Sky Group 25sec

Sky1 The Simpsons 2010 Ident © Sky Group
A special ident for The Simpsons 20th Anniversary. 27sec

Sky1 Pineapple Dance Studios Ident 2010 © Sky Group 25sec

Sky1 24 Ident 2010 © Sky Group 30sec

Sky1 Sting 2008 © Sky Group 3sec

Sky1 HD Sting 2008 © Sky Group 3sec

Sky1 Better in HD Pointer 2011 © Sky Group
These ‘Better in HD’ clips would follow channel idents to remind viewers to switch to HD. 15sec

Sky1 Crime and Investigation Network ECP 2011 © Sky Group
From time to time Sky1 ECP’s would promote other channels from the Sky TV platform such as CI, History and Comedy Central. 10sec

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