On May 18, Rai Uno was rebranded to Rai 1, a new logo based on two squares was introduced, initially the existing presentation was retained, the branding was introduced in November of the same year.
Idents




Advertising Presentation




Rai 1 Advertising Sting 2010 © Rai
4sec
4sec
Promos




Weather Presentation




Rai 1 Weather Intro 2010 © Rai
5sec


Rai 1 Weather Outro 2010 © Rai
4sec